Resource Types: 📘 Guide 🖥️ Slide Deck 🎞️ Video 🧩 Quiz 🧠 Practice / Scenario
Project identity, naming, and trademark-related practices.
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🖥️ Branding and Identity - Slide deck on trademarks, branding, and maintaining a clear project identity.
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🎞️ Branding and Identity - Video on maintaining brand clarity and compliance with ASF trademark policies.
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📘 Graduation Identity - Highlights identity and public-presentation issues that commonly surface during graduation review, including name/brand clarity and what users perceive as ‘official’.
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📘 Naming and Branding - Records naming and branding issues raised during incubation, focusing on how project identity is presented to users and kept distinct from third-party ecosystems.
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📘 Naming and Trademarks - Explains how to handle branding, naming, trademark ownership, attribution, and project identity across the lifecycle of an Apache project.
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📘 Third-Party Branding and Incubating Projects - Explains correct use of third-party branding, names, and logos for incubating projects.